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Chapter 1: Introduction 6 _______________________________________________________________________________________________________________________________________________ stakeholders, and generate change effects in others. This joining of literatures opens up new research opportunities in both domains. The contribution to management practice is the formal specification of emancipatory actions by Branson, Diamandis, and Musk, presented in chapter 4 (Results) especially sections 4.4 (Incidents), 4.5 (Events), 4.6 (Organizational forms), and 4.7 (Cross-case comparisons), developed by following a rigorous, reproducible, well- documented procedure presented in chapter 3 (Research design and method). Other technology entrepreneurs can benefit from these accounts of seeking autonomy, authoring, and making declarations by the founders of Virgin Galactic, XPRIZE, and SpaceX. 1.5 Overview of research design and method The research design of this thesis is an event study combining the case methods of Yin (2014) and Eisenhardt (1989; q.v., Eisenhardt & Graebner, 2007; Eisenhardt et al. 2016) with process theory methods from Van de Ven (2007; q.v., Van de Ven et al. 1999; Poole et al. 2000) to operationalize the three core constructs of the Rindova et al. (2009) emancipation perspective of entrepreneuring. The source material for each case was a published book, authored by the focal entrepreneur or written about the focal entrepreneur and their commercial spaceflight venture. The source material was coded in NVivo, a software package for qualitative data analysis from QSR International (https://qsrinternational.com). There were three sequential rounds of coding for each case: (1) incident coding of the source material to identify and tag relevant passages of text, (2) event coding of the incidents to identify and formally specify a set of _______________________________________________________________________________________________________________________________________________ Copyright © 2018 Ewan Reid

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