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Chapter 2: Literature review 29 _______________________________________________________________________________________________________________________________________________ 2.2.4 Refinements and extensions Following the Moore (2006) conceptualization of business ecosystems as an organizational form, management scholars continued to develop the business ecosystem concept. This subsection reviews recent refinements and extensions in four themes: technology entrepreneurship, innovation processes, platforms, and business ecosystems as a perspective on management strategy. On the theme of technology entrepreneurship, Muegge (2011b) “introduces a systems perspective on community-developed platforms and the institutions that structure participation by individuals and companies” (p. 4), where a business ecosystem may be one component of a larger field setting. Bailetti (2012) identified business ecosystems as an enabler of rapid globalization: a born global technology entrepreneur seeking to globalize early and rapidly should “increase legitimacy by ... leveraging mentors and advisors to build an ecosystem around the startup” (p. 7). Bailetti & Bot (2013) described how the Lead To Win job-creation engine is organized as a business ecosystem and argued that “the architecture of a job-creation engine fueled by technology entrepreneurs is important and that it should be made visible to the stakeholders” (p. 31). Muegge (2013, pp. 5-6) argued that participation in business ecosystems may be a partial remedy to the problems faced today by technology entrepreneurs: By building products and services on platform assets developed by others, a technology entrepreneur can focus R&D effort on building differentiating capability. By engaging communities of passionate people, a technology entrepreneur can learn more effectively about individual wants and needs, benefit from user innovations, and channel the creative energy of the community towards useful endeavours. By operating a business within a networked ecosystem of interdependent and codependent businesses with partially aligned incentives, a technology entrepreneur can achieve more, _______________________________________________________________________________________________________________________________________________ Copyright © 2018 Ewan ReidPDF Image | Carbon Removal
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